Phir Wohi Mohabbat' is the story of two brothers Asher and Yasir, owners of a powerfull business empire , and their life partners Samra and Ramsha. Despite the fact that Samra is young, Ramsha is disturbed by the more older daughter in law Samra.Samra and Asher are blessed with a girl Alishba and are expecting another child . Ramsha's only son Waleed is sent to hostel upon Samra's sugesstion which fuels the fire. Asher encounters an incident which brings about the demise of their servant Rafique's wife and daughter. Davastated by the accident, Rafique kidnaps Alishba and what takes after is a tragic story, love and reunion.